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Josh Jezard

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Josh Jezard

Senior Marketing Executive - Group

Having previously worked for a law firm I now work within the marketing team at Pro to develop and execute national marketing initiatives and increasing brand awareness. I work in all aspects of marketing ranging from design, advertising, email and events. 

After working in the tech startup scene for a number of years after securing my diploma in Digital Marketing, I've developed a number of key skills for marketing on a budget! Whether it be content, blogging or SEO and PPC I’ve successfully applied it all to the companies that I’ve worked for. 

Outside of work I love to travel and try to go abroad as much as I can. I also love to cook, especially all the dishes I got to try in Asia. 

My best ever holiday was definitely my trip to Japan. I started in Tokyo and then I caught the Bullet train through to Mt. Fuji, Kyoto, Osaka and Hiroshima.

josh's articles

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4 Tools to Amp up Your Job Search

Posted by Josh Jezard

Finding a new job can be tough. There are so many aspects to the whole job search process, writing a killer CV, preparing for your interview and even dressing appropriately, that it can often at times be overwhelming. But did you know that there is a wealth of tools out there on the web to help you nail that job search process and land your dream job? Here’s a breakdown of our top 4 tools to amp up your job search. 1. Glassdoor It’s reported that 83% of job seekers are likely to research company reviews and ratings when deciding where to apply for a job. Glassdoor is an invaluable tool for any job seeker. Essentially it’s an online company review platform and the best part is the reviews are anonymous. Without fear of repercussion, employees (and ex-employees) are able to give honest, unfettered and revealing information. This site is a goldmine for a number of reasons. Firstly, you are able to screen any prospective company that you may want to work for. One star out of five and a particularly scathing review from Terry in accounts? Probably best to give it a miss. Once you’ve found an employer you actually want to work for and have been invited for an interview you are able to dig deep and find out some juicy nuggets of information that are going to help you when it comes to your interview. Company culture, values and competitors are all things that you’ll probably be asked in your interview. Wow, your interviewer by not only answering each question without hesitation and confidence but by formulating a few of your own questions based on your knowledge of their company. Guaranteed brownie points. 2. LinkedIn Ok, ok this may be an obvious one but there are a few tips and tricks that you may or may not have used to amp up your current job search. First off, head to your LinkedIn profile just under your basic information you’ll see this box: Boom! Three amazing tools that are going to supercharge your job search. The first, Career Advice is a nifty addition to LinkedIn. By filling out a brief form and a short paragraph on what you’d like advice on you’ll be connected with industry leaders relevant to your sector who are happy to advise. Next up, Career Interests. Now you’re going to want to switch this one on if you’re actively looking for a job, don’t worry they don’t advertise your status to anyone who you're working with. You can update your information on what you’re looking for, when you’d like to start and how interested you actually are in a career move. This information can then be picked up by hiring managers and recruiters. Now you have relevant people directly approaching you based on your LinkedIn profile and experience. Finally, Salary Insights. This is great for understanding what you are actually worth. Based on your job title, location and sector LinkedIn can tell you the average salary of your peers, which companies pay the best for your skillset and the top paying locations too. Whilst LinkedIn is trying to become a one-stop shop for all your job needs we suggest you use it in conjunction with a few of these other tools. 3. Google for Jobs The new kid on the block. Many are predicting Google for Jobs to be a major turning point in the advancement of job searching. The jury's still out on how user friendly this tool is. Being one of the biggest companies in the world and processing an obscene amount of data it was kind of inevitable for Google to enter the realm of jobs at some point. With this aggregator, Google scrapes job boards from across the web and presents you all the options in a tidy little dashboard ready for you to go through. With the sheer scale of positions on this site, it can be a little overwhelming and impersonal at times. An added bonus is the alerts feature. Setting up alerts means you get an email digest delivered straight to your inbox based on your search specifications. With the growth of digital growth in recruitment will this take away the personal touch? 4. A Recruiter So to clarify, not strictly a tool but the most useful asset nonetheless. In an age of digital takeover, searching for a new role has become less personal, but speaking to a specialist will help you with your decision making. Recruiters do the legwork so you don’t have to, saving you time. Recruiters ask the questions that you don’t want to and a good recruiter knows their client and knows what that client is looking for, this allows our consultants to prepare you prior to interviews for everything that the interview process involves. Whilst job seekers looking to apply directly have to wade through the internet looking for companies that are hiring for live roles, recruitment agencies have spent years building relationships with the decision makers of these firms, meaning we know what they want, even if they aren’t publicly recruiting for it. Give some of these tools a go and your job search journey should be much more efficient and maybe even enjoyable. And as always, feel free to contact us if you would like to speak with one of our expert recruiters about the opportunities available.

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The 6 Biggest CV Mistakes

Posted by Josh Jezard

Writing a CV can be a daunting task on the face of it. You have to concisely summarise your entire working life into a few short pages and hope that your personality shines through enough that the HR manager will pick up the phone. With so much time and effort going into covering every single detail and crafting that perfect paper representation of you, are you missing the bigger picture? Our expert recruiters breakdown the six most common CV mistakes that may be killing your chances at success. 1. “I have good attention to detail” Ahh, one of the most frequently used terms in a CV when describing personal attributes, and what a great attribute to have! However, word of warning, if you are going to use this term make sure there are absolutely no typos in your CV. There’s nothing worse to be claiming to be something you’re not when it comes to applying for jobs. Always proofread your work, then proof it again and then get another set of eyes over it. Simple mistakes say a lot about a person and a huge 43% of hiring managers said they dismiss a CV because it contains typos! 2. Order, Order! It’s always a great idea to put the order of your previous jobs in chronological order, even better when you date them so it’s obvious where you worked, when and how long for. What’s confusing is when there is no order or reason behind the ordering of the past experience. It instantly sends out a bad message and reflects badly on your organisational and communication skills and almost immediately disqualifies you from progressing further. 3. Me, Myself and I One of the biggest bugbears that hiring managers have when looking at CVs is the use of I. Your name is at the top, it is implied that the document is about you and nobody wants to go through the repetition of “I did this” or “I did that”. It’s a surefire way to getting the reader to dismiss your CV almost instantly. Your CV is a factual representation of you be sure to keep it impersonal, concise and accurate. Instead of using “ I automated the hiring process...” opt for “Automated the hiring process…” 4. Tailor Made When writing a CV it’s always a great idea to tailor it to the role or firm that you’re applying to. Unfortunately, when it comes to CVs, one size doesn’t fit all. Whether you’re using a CV template or writing a CV from scratch, to really maximise your chances you need to really spell out the reasons why the hiring manager should choose you and the best way to do this is to match your experience up with the ideal candidate specification. Although it may seem like this may take a long time it is definitely time well spent. 5. OTT While it’s fine to show a bit of personality in a CV do not go over the top. Nearly 40% of respondents in a YouGov poll put poor design down as a reason to disqualify an applicant. So what counts as over the top? Unusual fonts for one. Stick with Arial, 11pt in black. Easily read, smart and formal it’s always a winner with recruiters. What paper should you use? Easy, white A4, that’s it. Do you need any snazzy borders to jazz it up? Absolutely not. Remember this is a professional document with the aim of selling you in a few seconds. You’ll definitely stand out using unusual formats, fonts and colours but not in the way that you want. Bullet points are your friend here. They’re to the point (no pun intended), easy to read and are great for people who are reading in a rush. 6. Honesty is the best policy Nobody likes being lied to. However, with one-third of CVs and job applications containing falsifications, it seems that the majority of applicants feel it is permissible to embellish their experiences to some extent. Now, by no means are we here to judge you, no, no, no we would just strongly advise against it for these reasons. Applicants tend to big up their CVs out of fear that their experience is not impressive enough. However, dishonesty is always risky, whether it is a small fib or a whopping great lie, chances are you will get found out. Companies usually carry out their due diligence and more often than not your white lie is uncovered and your reputation is left in tatters. Who wants to hire an ousted liar? If by some chance you don’t get caught out and get the job you now have to perform at the standard you perpetuated on your CV. This can get extremely awkward and embarrassing… There we have it if you are already avoiding these mistakes your a CV superstar. If not, then why not? If you’re able to follow these simple steps your CV will be infinitely better. Remember if you need help or a professional point of view then our expert recruitment consultants are always happy to give you a few pointers.

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Why employee benefits are the best thing since sliced bread

Posted by Josh Jezard

One of the biggest problems facing companies is the attraction and retention of top talent. And let’s face it, with companies clamouring over each other to offer ever more enticing benefits and perks, competition is hotting up. So how important are workplace benefits and how do you stand up and be counted when competing to attract new talent? Millennials have impacted the UK workplace This is no secret. It is their increasing influence that has led to a shift in attitudes towards employer/employee relationship. In a study conducted by PWC, it was found that Millennials are placing a greater emphasis on being supported and appreciated than previous generations of workers. As a result, companies are looking for ways in which they can show support and appreciation to their employees that take a step away from the traditional method of remuneration and holiday time. This has given rise to the boom of employee benefits that employees are increasingly expecting when looking for a new role. 84% said that company culture is key Having surveyed Pro’s recruitment consultants, a large majority mentioned that company culture and benefits were one of the key factors in influencing a professionals decision on whether they would apply for a job or not. At this juncture, it’s important to point out that these benefits aren’t exclusively for Millennials, older and more traditional professionals are benefitting from this cultural shift too. For example, popular offerings such as flexible working time give parents more opportunity to spend time with their families without the need to take holiday or unpaid time off. It has also been noted that 2018 has seen employers recognise healthcare, both physical and mental, as a key driver for employee benefits. Employee wellness benefits are mutually beneficial with a healthy and happy workforce resulting in increased productivity whilst reducing presenteeism. So how do you get in on the action? Well, whilst there is no one size fits all package available it is important that a benefits package is carefully designed and supports the business’ goals by attracting the right type of talent. You also need to ensure that you work within your parameters both financially and logistically. If you’re thinking of rolling out a benefits package it is really important to think of who you are trying to target and what their wants and needs will be. Once you have done this, time to build an attractive plan and watch the applications roll in and your existing employees high five you and tell you how happy they are!

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Is your recruiter asking you these questions?

Posted by Josh Jezard

Trying to find the right recruiter can be a daunting task. Inevitably you’ll have been called by at least one or two recruiters and as soon as you pick up the phone your mind fills with doubts and your defences go up until you can work out who this person is and whether they’re trustworthy or not. The key to whether a recruiter is any good or not lies within the questions they ask when they’re talking to you. Now whilst the following is not a comprehensive list it is a very good indication into what information recruiters need to demonstrate you at your full potential and show that you are a serious contender. Is your recruiter asking you these questions? Reasons for leaving There are a hundred and one reasons for wanting to leave a job. They could be professional or they could be personal, either way, a good recruitment consultant will ask why you want to move on. It is important that you are honest and transparent with them, they’re not going to judge you and they’re not going to stop working with you. They are, however, able to understand where some of your key motivators lie and use this to start profiling suitable jobs for you. No career progression at your current company? No worries, let’s look at roles that have clear and fast progression paths. And it goes without saying that your potential employer will want to understand your reasons for leaving, was it voluntary, on good terms, for a good reason and most of all they’ll want to know what your work values are. Key drivers Staying on the subject of key drivers, recruiters will want to know what it is exactly that motivates you the most. Again, could be professional, could be personal or it could be a mixture of the both. It is important that you take a minute and carefully pinpoint what it is driving you to better yourself. The more of a profile that can be built up of you, the more targetted the roles will be. Are you looking for a shorter commute, flexi-time so that you can spend more time with your family or are you simply motivated by a greater remuneration package? Potential employers always like to understand a candidate's key drivers, if they’re able to address these then happy candidates tend to make the best employees. Whatever your motivations are, tell us! Salary Expectations Finally, salary expectations. Now, we know that sometimes it can be uncomfortable to talk about your salary but without knowing recruiters can spend hours sourcing roles that they think match your profile only for you to reveal that they are way-way off what you were hoping for or even what you ’re already earning. Don’t forget, this isn’t an interview. Recruiters will be able to tell you if your expectations are in line with the current market or industry. They may even be able to secure you more than you were expecting as they’ll know what hiring managers are willing to pay to secure top talent. These questions are just a snippet of what a recruiter should be asking you, if not, beware! Basically, a good recruiter will want to know if you’re in committed to finding a better role, if you’ll be a good culture fit in your new firm and whether they can help you satisfy your personal and professional goals. So be open, transparent and honest with them, this will play to your favour and you’ll start seeing the types of role that interest you appearing in no time!

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Why Your Cover Letter Is Killing Your Chances

Posted by Josh Jezard

You've mastered your CV. You’ve got your killer references. You’re good to go right? Hmm not quite… You’ve neglected your cover letter and in doing so ruined your chance of securing that dream job! Often the cover letter is the very first impression of a candidate, this is the shop window, the opening as it were. But all too often candidates undersell themselves and blow their big chance. We surveyed experienced recruitment consultants about their top peeves when reading a cover letter as well as gathering their advice on how to make the most of it. So what’s the secret to crafting that winning cover letter? 1. Not tailoring your cover letter to the job you’re applying for 100% of all the Recruitment Consultants we polled agreed! Cover letters should specifically tell the client why you are good for the particular role you’re applying for. Sending out generic cover letters to multiple roles shows a lack of preparation and attention to detail. Be concise, specific and always bring it back to the role and company you’re applying for. 2. Grammatical and spelling errors Now, this should be obvious but it is amazing how frequently mistakes crop up. 82% of the Recruiters we surveyed mentioned that this made them less likely to continue reading. Such a simple and quick fix as running a spell checker over your letter will pick up any glaring issues you may have overlooked. However, you shouldn’t just end it there though. Actually, read it. And read it again. And then read it one more time. Give it to someone else to read! I’d suggest downloading Grammarly as an addition to all of the previous steps. 3. Waffle Not the delicious continental treat but endless, generic and often irrelevant content. Too much 'waffle' and explanation of your whole work experience rather than writing content that is targeted towards the company and the role is going to make the reader switch off quickly. Try to keep your cover letter to no longer than two-thirds of a page. Whilst writing your cover letter always consider how you would benefit the firm hiring you. If you have the mindset of 'how will this cover letter separate me from the crowd' you are on the right lines. Now by no means is this a comprehensive list however if you follow the basics your cover letter should improve tenfold. Now that you’ve incorporated these three simple steps into your cover letter process it’s time to ensure that your CV is up to scratch too. Speak to one of the team about more ways to improve your cover letter.

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How The World Cup Changed How We Think About Interviews

Posted by Josh Jezard

With the world cup just around the corner, what can we learn from a recruitment perspective from some of the teams taking part? Germany - Efficiency Much to the irk of England fans, the German football team is a gleaming example of ruthless efficiency and careful planning. It is no secret that the Germans play the same formation from children so that by the time they reach the senior's everybody is well drilled in what is expected of them, practice makes perfect after all! It is also no secret that the coaching staff pore over data in the months leading up to big tournaments. Such data analysis helped Jens Lehmann save two penalties against Argentina in 2006 sending them through to the next stage. So how can you harness the efficiency of Germany? Practice your interview technique rigorously until you know it inside out and do your research. Investigate the company you're interviewing with. Memorise the key people within the company, their movements within the market and any other noteworthy things they've done recently. Practice like Germany and you’ll succeed like Germany. England - Optimism Despite England’s chronic underachievement on the global footballing stage, you’ll always hear “We’ll win it this year”. Often derided as complete delusion the sheer optimism of England is one to be lauded. Ok so we haven’t won a major tournament since ‘66 and the thought of a penalty shootout sends shivers down the spine of the entire nation but this really could be our year, couldn’t it? So how can you harness the optimism of England? The power of positive thinking! Now, this doesn’t mean suppressing negative thoughts that typically creep up before an interview but rather addressing these fears. In doing this you can dispell the niggling thoughts of inferiority, embarrassment and anxiety by focusing on the positives aspects that disprove these initial nerves. Resulting in double positivity! Now go out there and get that job! Brazil - Passion It’s not a world cup without Brazil now, is it? The infamous yellow and blue kit evoke memories of style, flair and success. The Brazilians absolutely love football there's no doubt about it. Brazil have won five times, and are the only team to have played in every tournament. What’s their secret? Passion. Being passionate about what you do or what you want to do will make your life a whole lot easier. Regardless of what you do putting passion into your work ultimately lays the foundation for success. An enthusiastic approach speaks volumes and demonstrates to people that even when things get tough you are committed to sticking it out and completing the task to the best of your ability. So next time you walk into a job interview show a little passion. Passionate people approach tasks full of enthusiasm and don’t stop until they’re 100% happy with the results. Iceland - Tenacity Aww, the little guys. Good on them, they’re here for a good time not a long time. Should be a pushover right? Well, unfortunately, and much to England’s embarrassment at the last Euros Iceland were anything but a pushover. But how can the smallest ever nation to take part in a world cup manage to take on and defeat some of the world’s biggest footballing nations? Tenacity of course! It’s a dog eat dog world when it comes to finding a new job.UK job seekers have to apply for an average of 27 positions just to get one interview, now that is a lot of rejection! Don’t get disheartened by rejection learn from it and use it to your advantage! Be more like Iceland, don’t pay attention to the statistics and people dismissing you immediately. Know your strength, play to it and don’t give up! Your determination will be recognised and success will ensue. If you can embrace all of these team’s qualities success will follow (hopefully you won’t have to do it all again in four years time though!)

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Kim Vs Trump: 5 Steps to Resolving Office Place Conflict

Posted by Josh Jezard

Today marks a significant moment in history, the summit between Kim Jong Un and Donald Trump. The world watches on through its fingers in a kind of confused curiosity as these two leaders meet to try and broker some sort of ‘peace’. There has been much posturing, insult slinging and egotistical tweeting in the build-up to this summit leading many to question its authenticity. However, is there anything we can take away from this unprecedented meeting? I’d like to think so… Ok so the negotiation of peace between two old enemies who both have access to weapons of mass destruction and ultimately the lives of the entire globe in their hands is quite complicated (luckily we’ve got two experts handling that) so let's apply the concept to a workplace. Kim works in accounts payable and Donald is on the admin team. Both harbour ideas of grandeur and self-importance and unfortunately this has led to a workplace personality clash. It’s come to a head and it seems as if no solution is possible without the eradication of the other one from the company. Both finally realise their careers are at stake so agree a meeting before HR get involved. How do they go about ending this bitter feud? Five simple steps will help. 1. Talk to the other person Believe me, it may sound obvious but talking to the other party and hearing their issues first hand is key to finding a resolution. There may be other parties involved trying to push their own agendas and spreading fake news when two factions are at loggerheads. Time to sit down in a neutral environment away from prying eyes and be frank with each other. Be sure to leave egos at the door though! 2. Actively listen There’s no point talking if nobody’s listening! While everyone wants to talk and get their point across it is important that both sides take time to listen. And I mean really listen, not just nod and smile while thinking about what’s for tea. Actively listening involves making mental notes of problem areas. After points have been presented and listened to it may be that there is a simple solution to the initial problem and that both parties are more similar than different. 3. Agree on the problem together Now that all the dirty laundry has been aired it is time to really drill down and identify the underlying issues behind the conflict. It may seem like the problem is over the borrowing of a pen but really it's more to do with respect and communication. It must also be said that there should be absolutely no finger pointing or trying to put more blame on one side than the other. This will result in a spiral of further resentment and disagreement and no solution will be reached. Both parties should reach an agreement on what the problem is together and once they’ve done this… 4. Reach a solution together That's right, finding a solution together! Once the underlying cause of the feud has been realised together it's time to find a solution that makes the both parties happy. This one may require a bit of compromise and it may be hard to swallow pride but look at the bigger picture. Once you understand the other sides gripes and have worked out a solution that works for everyone things should be a lot smoother in the office. 5. Build on that success Finally, build on that success. The hard bit is done and the previously unachievable has been achieved. Now you need to keep building on this newly found peace. It’s going to be a “yuge success!" Sharing success and working together more frequently builds up trust and shows the other person that the past is truly in the past. Embrace the success and reflect on a job well done! Co-workers will now look on with a mixture of admiration, fear and jealousy of your newly formed superpower and both parties can sit back safe in the knowledge that they are “Winning again!”

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6 Undeniable Signs you should start looking for a new job

Posted by Josh Jezard

Feel like you're stuck at a dead end? Here are six undeniable signs you should start your search for a new job. 1. You are bored There’s nothing worse than feeling bored at work. Time drags, you’re constantly clock watching and find yourself doing literally anything to get through the day. On the whole, people need mental stimulation, a challenge, a goal to work towards. Boredom is such an issue in the workplace and shares many similarities with feeling stressed. Emotionally, people feel trapped and helpless when bored at work because they have fewer ways to occupy themselves as they would in their free time. Interestingly, in 2016 Frédéric Desnard took his employer to a tribunal for giving him so little to do that he became “bored out of his mind”. Your employer owes it to you to have a steady flow of tasks that are suitable to your skillset and title. 2. You are stressed As I mentioned earlier stress shares a lot of similarities with boredom. Whilst the difference is an overload of work rather than a lack of it the effects are the same, helplessness, a feeling of being trapped and ultimately unhappiness. In an evergrowing age of connectivity, people are finding it harder to detach their personal lives with their work lives, which in turn, has led to an increase in stress-related illnesses. In fact in the UK, 12.5 million working days were lost due to work-related stress, depression or anxiety in 2016/17. If you’re feeling stressed or burnt out it then maybe it’s time to find a new job. One with better work/life balance and wellbeing incentives. 3. You aren't making progress If Jimmy the Tea Boy has progressed to Senior Exec with his own office and company car and you’re slogging away in the same position after the same amount of time then you need to start to look elsewhere. Lack of advancement is one of the leading causes of people searching out new employment. Employees need to keep moving forward and a key indicator of how they are progressing in their job title. If you don’t have set goals to work towards and a clear path to progress then what’s the point? It’s easy to become disenfranchised with your employers and the company if you’re not progressing. Find somebody who’s going to challenge you and reward you fairly for your contribution. 4. You are underappreciated You have a big project, you put your absolute everything into it and get it completed on time. You’re chuffed to nuts with your efforts and give yourself a well-deserved pat on the back, you are expecting a phone call, email or a face to face well done from your boss. You wait, and wait, and wait a little bit more… Slowly it dawns on you that no recognition is coming and the daily grind continues. Your masterpiece is a mere speck in the distance as another large project comes across your desk. A simple “thank you” or “great job” from higher-ups goes a long way, it costs nothing and takes a couple of minutes. If your boss can’t see your worth and is unwilling to acknowledge your hard work with a simple gesture then maybe it’s time to find a new job. 5. You are underpaid Doing a little bit of research on your worth can pay dividends, literally and figuratively. If you are busting your gut doing a skilled job for very little pay then something has to give. Knowing your self-worth is key here. There are a number of surveys and wage calculators out there that can give you an average banding of what you should be earning or even better speak to a recruitment consultant who will be able to give you an even greater insight into salaries. Time for a frank an honest conversation with your higher-ups on why you should be earning more and what you bring to the company. If your boss is unwilling to meet your valuation or even compromise with little explanation as to why then maybe it’s time to look for a new job. 6. You are reading this article Ok, ok maybe I’m being a little presumptuous. However, if you are reading this because you are unhappy and looking for another job then please do get in contact with us. Our specialist consultants are more than happy to discuss career paths, salaries and current opportunities.

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